Fintech

Financial Insights Dashboard for NovaPay

A redesign of NovaPay’s personal finance analytics tool, focusing on data visualization, spending insights, and predictive forecasting.

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Client

NovaPay Finance

Duration

5 months

Date

Nov 9, 2025

Drop in churn rate from 16% to 8%

We aimed to demystify financial data for everyday users by building friendly visual patterns and simplifying forecasting flows.

Lead UI Designer

Sofia Alvarez

This project underlined how essential transparency and clarity are in fintech products. By introducing clean visualizations and concise insights, we helped users gain confidence in managing their finances. NovaPay reported significant improvements in conversion and retention shortly after launch.

Creative сhallenges

The biggest challenge was creating visual consistency across complex charts. We refined the color system, typography scales, and motion patterns to help users interpret data faster.

We also adjusted patterns for color-blind users, ensuring financial indicators remained accessible across all user groups.

User experience focus

We focused on clarity by reducing noise and highlighting actionable insights. The redesigned dashboard shows trends and anomalies without overwhelming users.

Through A/B testing, we identified which visual formats led to faster comprehension, guiding the final design direction.

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Fintech

Financial Insights Dashboard for NovaPay

A redesign of NovaPay’s personal finance analytics tool, focusing on data visualization, spending insights, and predictive forecasting.

NovaPay Finance

5 months

Nov 9, 2025

We aimed to demystify financial data for everyday users by building friendly visual patterns and simplifying forecasting flows.

Sofia Alvarez

This project underlined how essential transparency and clarity are in fintech products. By introducing clean visualizations and concise insights, we helped users gain confidence in managing their finances. NovaPay reported significant improvements in conversion and retention shortly after launch.

Creative сhallenges

The biggest challenge was creating visual consistency across complex charts. We refined the color system, typography scales, and motion patterns to help users interpret data faster.

We also adjusted patterns for color-blind users, ensuring financial indicators remained accessible across all user groups.

User experience focus

We focused on clarity by reducing noise and highlighting actionable insights. The redesigned dashboard shows trends and anomalies without overwhelming users.

Through A/B testing, we identified which visual formats led to faster comprehension, guiding the final design direction.

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Citizen Service Portal for CityConnect

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SaaS CRM Dashboard for TeamLink

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Let’s bring your vision to life

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DESIGN EGG

DESIGN EGG

Let’s bring your vision to life

Get in touch

DESIGN EGG

DESIGN EGG

Let’s bring your vision to life

Get in touch

DESIGN EGG

DESIGN EGG